Tag: Aaron Platt

Kohler Flipside Handshower Commercial

Pacific Motion Control recently had the opportunity to work on this commercial for the new Kohler Flipside Handshower. A motion control head, motion control model mover, and motion control bogey dolly were used to film the precise, choreographed movements of the shower head. While multiple passes were filmed to give the effect of multiple choreographed shower heads, motion control was also used for the precise camera movements highlighting the single shower head.

Motion control is often the perfect option when steady, precise camera movements are needed, which would be difficult to capture with a handheld camera, or manual dolly or jib. These beauty shots often can be captured in much less time using motion control, and motion control adds the luxury of precise repeatability for multiple takes.


The Maine “Into Your Arms” Production Featured in American Cinematographer Magazine

In their October 2009 issue, American Cinematographer Magazine featured a three page article on the production of The Maine’s music video for the song “Into Your Arms”. The video was directed by Aaron Platt, produced by Justin Cronkite, and edited by Hank Friedmann. It was shot in one day, at Ontario International Airport. The production used a Red One camera on a motion control dolly provided by Pacific Motion Control, and featured three separate setups with 80′ of track each. Joshua Cushner served as the motion control operator, and Adam Francis and Garritt Hampton were the motion control technicians.


The Maine “Into Your Arms”


The Maine “Into Your Arms” – Behind The Scenes
Aaron Platt, American Cinematographer Magazine Article

Read the American Cinematographer article

Visit Aaron Platt’s YouTube Channel

Visit Aaron Platt’s Official Website

Visit The Maine’s Official Website


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