Archive for April, 2013

eBay Commercial, “It Has It All – Director’s Cut” – Filmed with the Graphlite


eBay – It Has It All – Director’s Cut
Directed by Mike Goubeaux
Motion Control Operator: Paul Maples
Motion Control Tech: Craig Shumard
Ad Agency – DDB / DDB Tribal


Behind The Scenes
The portability of the Graphlite allowed us to film multiple setups in multiple locations. Here the Graphlite is shooting on a sandy beach.

Graphlite Motion Control Crane

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Impala Featured in Sound and Picture Article About “Valibation”

The first time we took the new Impala out was for an exciting independent short film directed by Todd Strauss-Schulson, called “Valibation”. The crew worked very quickly and was able to get a ton of great shots in a very short time. Sound and Picture magazine was out to cover the shoot and the article featured a great behind-the-scenes video of the impala in action. The director was really happy with the rig and thanked Pacific Motion in the interview. The article also features some great behind-the-scenes pictures of the creature effects used in the short film.

Check out the article here.

BEHIND THE SCENES VALIBATION from ulteriorproductions.com on Vimeo.

Motion Control Operator: Rob Menapace
Motion Control Tech: Garritt Hampton
Motion Control Tech: Craig Shumard

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American Military University “Military Run” Commercial


American Military University “Military Run” Commercial
Filmed with the Technodolly
Production Company – Aero Film
Technodolly Operator: Rob Menapace
Technodolly Tech: Garritt Hampton

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Franklin Templeton “Emerging Opportunities” Commercial


Franklin Templeton “Emerging Opportunities” Commercial

We shot the live action portions of this commercial with the Graphlite at Goal Line Productions, in Pleasanton, CA (John Madden’s studio). Production had already shot the background plates with a crane and had tracked the shots. The tracked data was fed into Kuper and used to control the Graphlite to capture all of the actors on a green screen cyc. Because the crane that the background plates were shot on was larger than the Graphlite, Mike Leben, the motion control operator, had his work cut out for him. He had to do a ton of math and scaling and Kuper magic to make the shots work. In the end it, it was worth it. The commercial turned out really nice.

The spot was shot on a Red Epic.

Motion Control Operator: Mike Leben
Motion Control Tech: Garritt Hampton


Glade 2 in 1 Candles Commercial


“Glade 2 in 1 Candles”
Shot with the Zebra motion control dolly.

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